The Business of Education in America

For over two hundred years the American education system has been based on the right of all its citizens to an education. Through this guiding principle America has led the world to expanded education opportunity for women, oppressed minorities, and populations generally. As the world has come to embrace the American philosophy, America is abandoning this core belief and dividing education into the wealthy, who can afford education, and the rest of the country that will not be able to afford it.

For several decades, American education was in retreat in the technical areas of science and engineering. To address these deficiencies, technical schools in secondary education and for profit colleges came into existence. They encouraged students not inclined to pursue additional education to enter technical fields and pursue higher education. Students that would not become engaged in a process of learning were suddenly involved. Students who could not make passing grades were suddenly making the A’s and B’s in vocational technical courses and for profit technical institutions.

Today, these two areas of education constitute a growing number of successful students actively involved in higher education. Vocational schools and for profit colleges are designed to encourage students to become involved in technical careers, and are often structured without much of the liberal arts training that accompany traditional degrees. There’s been a longstanding disagreement as to whether students should be funneled into specific and very narrow technical educational streams, or weather all students should be forced to obtain a more generalized education designed to move them toward undergraduate degrees and eventually to graduate degrees.

Although this disagreement has ragged for several generations, the effect of vocational training and for profit technical institutions cannot be denied. They have successfully moved a large segment of the population into technical careers very successfully. However, in recent months the department of education has begun to take issue with the success of the schools because they cannot guarantee that their graduates will be able to meet income guidelines created to show the success of American education of dollars that are being spent for these programs. Vocational schools and secondary education are being cut across the nation in response to the economic downturn our society is currently facing, and this policy of the department of education. Rather than address the more complex issue of how we can meld traditional, and technical areas of education into a single educational system, federal funding to provide vocational training and technical education is being slashed by the Federal government.

At a time when the administration and the business community l recognize the need for a stronger commitment to technical education throughout the country, we are reducing the ability of students to obtain the education loans necessary to pay for their education because we have a fundamental disagreement as to whether there should be more general education in English, literature and the arts, and less a single minded focus on a narrow technical field. This seems to be an argument without merit since both have the single purpose of trying to educate the American public to be competitive in the marketplace of tomorrow. This is occurring at the same time that a recent study has demonstrated that the effect of a college education benefits all students whether it is in their field, general education, or in a narrow technical area. Rather than building on that premise to encourage students across the country to pursue higher education, our focus has turned to the ability of students to repay the loans to banks as the single determining factor as to whether the education was useful. The standard being put forward by the department of education does just that.

It focuses their efforts on seeing that students can make enough money to repay the loans, rather than focusing on why education costs are rising so dramatically. Their focus is on making sure that students repay banks. With businesses making arguments that they need to import more foreign workers to meet the growing technical demand of high tech industry, we’re forcing American students out of the educational system as we argue their ability to pay back a bank is the single determining factor as to the quality of their education. This would not be so absurd if it were not for another of movement that is taking place in grade schools around the country today.

For people who have money, there is a growing need for private preschools that are for profit in nature to prepare their children for the prestigious schools that select only a handful of American students each year. This for profit model for primary and secondary schools is becoming as popular in United States as it is abroad in countries such as Europe and Asia. Parents of wealth are quick to hand over as much as $40,000 a year to have their children placed in preparatory schools that will prepare them for prestigious colleges. Currently, a number of private investors are putting up as much as $200,000,000 to fund these types of for profit institutions. It is a growth industry that will find a burgeoning market place with in this country and abroad as the division between haves and have-nots in education continues to broaden.

These parents have little faith in the public education system in this country. They are putting their money, and their children in the hands of for profit institutions that they believe will make them better able to compete in the highly technical world of tomorrow. As Madison Avenue at the American banking system find a new profitable market, they will exploit it as fully and as completely as they have the traditional American education system, to the detriment of the larger society. Education in this country is becoming a tool of banks and the wealthy and not what was envisioned by the founding fathers or the many men and women who helped create this country over many generations. It is no longer serving the public need and only looks to the needs of the wealthy, and the financial institutions whose profit motive is the single driving force for their existence.

While the rest of the world is adopting the American model of an educational system that is the envy of the world, we are abandoning that system to move toward one that cannot serve the nation or the society. If we continue down this road our nation will be forever looking to the educational systems of other countries to provide the technological expertise, and the innovative thinking that will move the world and the society forward. In one breath the department of education for our nation is telling us that for profit institutions do not work and we must regarded with suspicion graduates at any college level from these institutions, while at the same time this same model is being instituted at grade schools and in elementary schools across the nation because there is a growing need for a better education system to meet the standards of tomorrow. However this growing need excludes much of American Society. If we follow this path it will only the wealthy will receive an education in this country.

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Role of A Purchase Manager In Purchase Manger Jobs

A supply chain is consists of a network of suppliers, factories, distribution centers and various retailers, through which raw materials are collected, renovated, manufactured and finally delivered to the customer. Any minor problem in this chain of process can hamper both the profit and reputation of a company. The role of a purchasing manager is to provide support of a company’s supply chain management system so that they do profitable business. They examine and evaluate various suppliers based on many aspects, including quality, cost, availability and service reliability and finally negotiates with one in an affordable price.He also monitors and regulates all warehouse keeping jobs, including storage place inspection and product ware housing and stock maintain process monitoring. Being a manager, he is also responsible for handing over different responsibilities to the staffs involved in the process warehouse keeping jobs. The product inventory control jobs, including up to date track record maintain of all stock products, management and distribution are monitored by him.He is at the same time is responsible for managing logistics jobs in a supply chain, communicating with a range of third parties that include raw material suppliers, retailers, manufacturers as well as consumers. The other types of responsibilities relating to logistics jobs that are performed by a him are the material distribution jobs. The proper distribution of goods and material is very important for good supply management.He makes all distribution jobs hassle free in a supply chain coordinates monitors as well as controls the order and distribution cycles in regular way. Several other important responsibilities of a purchasing manager include market condition analysis and planning various sales promotional schemes.For getting a job as a purchasing manager the educational criteria is a bachelor or master degree in marketing or business management from any institute. They are employed in different industries for supply chain management that include retail, medicine, and government and private manufacturing companies and offered lucrative salary package.At the beginning they start their career as purchasing agents and then advance to managerial positions as they achieve experience. Employers also offer variety of job training programs to the newly appointed purchasing managers to facilitate them to learn the company policies and business procedures.A supply chain is consists of a network of suppliers, factories, distribution centers and various retailers, through which raw materials are collected, renovated, manufactured and finally delivered to the customer. Any minor problem in this chain of process can hamper both the profit and reputation of a company. The role of a purchasing manager is to provide support of a company’s supply chain management system so that they do profitable business. They examine and evaluate various suppliers based many aspects, including quality, cost, availability and service reliability and finally negotiates with one in an affordable price.A purchase manager also monitors and regulates all warehouse keeping jobs, including storage place inspection and product ware housing and stock maintain process monitoring. Being a manager, he is also responsible for handing over different responsibilities to the staffs involved in the process warehouse keeping jobs. The product inventory control jobs, including up to date track record maintain of all stock products, management and distribution are monitored by a purchasing manager.He is at the same time is responsible for managing logistics jobs in a supply chain, communicating with a range of third parties that include raw material suppliers, retailers, manufacturers as well as consumers. The other types of responsibilities relating to logistics jobs that are performed by a purchasing manager are the material distribution jobs. The proper distribution of goods and material is very important for good supply management.A purchase manager to make all distribution jobs hassle free in a supply chain coordinates monitors as well as controls the order and distribution cycles in regular way. Several other important responsibilities of a purchasing manager include market condition analysis and planning various sales promotional schemes.For getting a job as a purchasing manager the educational criteria is a bachelor or master degree in marketing or business management from any institute. Purchasing managers are employed in different industries for supply chain management that include retail, medicine, and government and private manufacturing companies and offered lucrative salary package. At the beginning they start their career as purchasing agents and then advance to managerial positions as they achieve experience. Employers also offer variety of job training programs to the newly appointed purchasing managers to facilitate them to learn the company policies and business procedures.

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Digital Marketing Strategies Need To Be Aligned To The Most Recent Market Trends

To begin with, let us understand that any kind of marketing requires consistent and persistent efforts. Market trends keep changing and if you do not keep tweaking and optimizing, your business is sure to stagnate. This is exactly why it is highly essential that your digital marketing strategies be aligned to the most recent market trends. This helps brands better connect with their target audience and provide them with value services.Adopt a data driven strategyMore and more businesses are embracing a data driven marketing strategy. Realizing the importance of data analysis and measurement tools, they also realize that with the right data at hand, they can provide customers with better services. This data is also crucial for developing new marketing strategies and creating better ad copies, better social media content and better overall content for digital marketing purposes.Quality content to Engaging contentThe importance of quality content cannot be emphasized on enough. Today’s customers demand more – along with the quality of the content, it should have the power to hold their attention long enough to convert them. So, whether you are using blogs or articles, social media or videos, make the content worth the reader’s time. Visitors simply browse through the content – until something interests them enough to stop and read on. Compelling content not only engages but also helps sustain the attention of potential customers. This is exactly why you need to keep refining your content and making it perfect.Focus on mobile Digital marketing trends are no longer limited to the web. If your digital marketing strategies do not include mobiles, you are missing out on a very large customer base. Mobiles have formed irreplaceable parts of our lives and digital marketing strategies today without a mobile marketing plan are almost in vein. Google too has made mobile friendliness as a key search ranking factor in their algorithm. This makes it all the more important to have a mobile marketing strategy.Use visualizations to strengthen your storyCaptivating videos and graphics are a great way to strengthen your marketing campaigns. There’s a reason why info-graphics and feature images are getting popular by the day. Here are a few stats to support this theory:

46% of the marketers agree that visuals are crucial to any marketing strategy

Content with images receive 94% more views than those without.

55% content creators prioritize creating visual content to make it more engaging for their readers.

39% of the marketers allocate more budgets for the creation of compelling visual assets.
Images and videos generally have their own search index in Google and YouTube. They help in adding visibility to your business.Finally, the key to any marketing strategy today is personalization. You need to ensure that you meet the needs of your target customers. The ultimate goal of digital marketing is to deliver the right content to the users at the right time. Keep all the factors in mind while you plan for your next digital marketing campaign.

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